Vendux and Varial Agency have announced a new partnership focused on combining their sales offerings for SMBs, delivering a suite of digital marketing expertise and the sales leaders to drive execution. The partnership aims to help SMBs grow their online presence, generate more leads, and increase their revenue.

Vendux is a company that specializes in helping companies grow their sales leadership capital by matching them with a sales leader who will build, improve, or transform the sales strategy and increase revenue. Vendux provides growth-stage companies with sales leaders with their choice of engagement models, such as fractional, interim, or full-time. With a proprietary matching algorithm, Vendux has developed a process to facilitate the PerfectMatch™ between vetted sales leaders and the needs of the client organization.

Vendux and Varial Agency Join Forces to Boost SMBs’ Digital Marketing and Sales Performance
Vendux and Varial Agency Join Forces to Boost SMBs’ Digital Marketing and Sales Performance

Varial Agency is a digital marketing agency that specializes in digital marketing tailored to producing meaningful sales results. They offer services to help sales leaders and teams achieve their digital goals, including strategy, digital advertising, social media, video production, content creation, email marketing, and web design. Varial Agency helps clients maximize their digital reach, drive targeted traffic, and generate measurable results. They work closely with sales leaders and the C-Suite to develop customized strategies that align with their specific objectives and industry dynamics, aiming to boost brand awareness, increase conversions, and foster long-term growth.

The Benefits of the Partnership

The partnership between Vendux and Varial Agency will provide SMBs with a comprehensive solution that covers both the digital marketing and sales aspects of their business. By combining their expertise and resources, Vendux and Varial Agency will be able to offer SMBs the following benefits:

  • Access to a network of experienced and qualified sales leaders who can help them scale their sales operations, optimize their processes, and mentor their teams.
  • Access to a team of digital marketing experts who can help them create and execute effective online campaigns that reach their target audience, generate leads, and increase conversions.
  • A holistic approach that integrates digital marketing and sales strategies to create a seamless customer journey that maximizes ROI.
  • A flexible and scalable model that allows them to choose the level of engagement that suits their needs and budget.

The Vision of the Partnership

The partnership between Vendux and Varial Agency is driven by a shared vision of empowering SMBs with the tools and guidance they need to succeed in the digital age. Henning Schwinum, Co-Founder and Managing Partner of Vendux, said: “We are delighted to be partnering with Varial Agency to provide a more comprehensive set of technologies, digital marketing, and executive sales leadership to our customers across North America.”

Varial’s CEO, Thomas Beck, said: “Traditionally, both Vendux and Varial have worked with CEOs/Founders at similarly sized clients and with a similar approach to delivering both a white glove and tech-enabled service offering.”

The partnership is expected to launch in October 2023 and will be available to SMBs in various industries across North America. SMBs interested in learning more about the partnership can visit the websites of Vendux or Varial Agency for more information.


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